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Authentic Marketing Toolkit

Who is this for?

  • Business owner
  • New business owner
  • Starting a business

How can this help you?

  • Create your core Marketing Strategy
    A coaching/consulting discussion to solidify:

    • Your Target Clients – who are they, what they want, and how to reach them
    • Your Competition – how to learn from them and then outdo them
    • Your Story – what are your competitive advantages, core offerings, driving values, and ultimately: your marketing pitch
  • Optimize your Website
    A tailored consultation and crash-course review of how to maximize the marketing potential of your current website OR guidance on how to create an excellent new website:

    • Reflect your Story and Brand
    • Client-friendly Design and Navigation
    • Hot Content to attract and keep Target Clients
    • Synergies with Social Media
    • Basics in building a Mailing List and Email Marketing
    • Basics in Metrics and SEO concepts
  • Optimize Social Media
    A tailored consultation and crash-course review on how to tap the marketing power of social media for you and your business:

    • Create elegant and impressive social media Profiles
    • Build effective Online Presence and loyal Followers
    • Maximize social media Networks for marketing potential
    • Introduction to social media Ads and Statistics
  • Build a manageable plan to launch your Marketing Campaign
    • Identify “quick win” solutions as well as long term strategies

How does it work?

We will have a series of coaching/consulting/training sessions with actions plans following each one, organized in the following fashion:

  1. Marketing Strategy Worksheet – This will be sent to you for your initial analysis.  Once this is completed, we can move on to the next stage.
  2. Session #1: Creating your Marketing Strategy (2-3 hours)
  • We will review your Marketing Strategy Worksheet and clarify Target Clients, Competition, and build Your Story.
  1. Session #2: Optimizing your Website (2-3 hours)
  • We will review your existing website or discuss important details for your new website to maximize the marketing potential for your business.
  • I will give you basic training on overall Best Practices, List Building, Email Marketing, SEO, and Metrics.
  1. Session #3: Optimizing Social Media (2-3 hours)
  • We will train on how to build effective professional social media Profiles on general social media sites (Facebook, LinkedIn, Twitter).
  • We will explore ways to find Niche Social Media Sites and Resources relevant to your particular industry.
  • We will discuss Best Practices (FREE and paid) on how to use this social media for maximum marketing potential
  • We will explore the benefits of Statistics and Ads for maximizing social media presence.

Pricing

The program is priced in segments or as a full package to allow you to tailor our options to your specific needs.  The Marketing Strategy Worksheet and Session #1: Creating your Market Strategy are a mandatory starting point as they provide vital information for the subsequent sessions.

Starter Package – 249 €

  • The Marketing Strategy Worksheet +
  • Session #1: Creating your Market Strategy

Each additional session will be priced at 249 €.

Tailored Mix Package – 449 €

  • The Marketing Strategy Worksheet +
  • Session #1: Creating your Market Strategy +
  • Session #2: Optimizing your Website OR Session #3: Optimizing Social Media

Each additional session will be priced at 249 €.

Full Package – 649 €

  • The Marketing Strategy Worksheet +
  • Session #1: Creating your Market Strategy +
  • Session #2: Optimizing your Website +
  • Session #3: Optimizing Social Media

A savings of 100 € over the incremental packages!

If you wish to add an official PowerPoint Presentation summarizing the core details of our work together for your future reference: 120 € additional.

Payments are made up-front by bank transfer and we always offer a full money-back guarantee within 15 days after the first session. Email us now to reserve your package or with any questions or buy now through our shop.

Happy Marketing!